Millennials & the healthcare Consumer revolution

Millennials, individuals born between 1982 and 2000, now number 81.3 million in the United States, according to U.S. Census Bureau data. What’s more, millennials now are the largest generation in the U.S. labor force, according to Pew Research Center data.

Like it or not, millennials hold tremendous influence, and companies — including healthcare organizations — have taken notice. But just how are millennials changing healthcare? More than anything, they’re demanding a shift toward consumer-oriented service.